Scott D Smith

Veteran: 10+ yrs

  • NC
Portfolio

Approved Disciplines

Graphic Designer Signage Designer

Additional Skills

Adobe Creative Suite Concept Design Material Specification Mural Design Sign Design Wayfinding and ADA hand sketching

I am an experiential designer specializing in exhibits, large-scale murals, signage, and environmental graphics, with a focus on intentionality, craft, and human-centered storytelling.

I began my career in the San Francisco Bay Area before relocating to Asheville, North Carolina, where I owned and operated an independent design studio and collaborated with businesses, institutions, and organizations on site-specific environmental graphics. After several years, I made the intentional decision to sell the studio and refocus on what I enjoy most—designing experiences that inform and inspire.

My work balances strong visual sensibility with hands-on technical expertise, pairing a refined eye for color, typography, and composition with practical knowledge of materials, fabrication, and installation. I also bring agency experience from Jones Worley Design in Atlanta, where I worked on complex, large-scale wayfinding projects in the transportation sector.